Today I'm using my blog for work. If you don't know already, I'm a Post-Doctoral researcher working on a project called Fit to Print which is examining the reporting of physical activity in the Canadian news media. One part of the project is about media audiences and their perceptions of what's reported in the news about health and physical activity. I've begun conducting a series of focus groups and I'm looking for participants.
The formal poster/request is below. The groups last about 1.5 to 2 hours and involve some basic questions to a group about health in the media. I will also show a TV news clip and ask you to read a newspaper article and we'll talk about those as well. There will be snackies and all participants will receive a $10 gift certificate to a local yarn shop (I'm assuming anyone I recruit here will be a knitter, if not let me know and I'll chose something else).
So if you're in Toronto and can spare a couple of hours to chat, I would love it if you would participate. You can even knit while we talk. Think of it as a mini-stitch'n'bitch. Bring a friend, or sign up your knitting circle!
If you're interested, please email me. I will send out more information about the project and arrange a convenient time and location.
And since you're knitters and therefore "my people" I will also throw in a little something extra--everyone who participates will be eligible for a prize draw. I have a couple of sweater's worth of yarn that I would like to destash and this is a nice way to do it.
Fit To Print– Physical Activity and Health in the Canadian Mass Media
We are looking for people interested in participating in a short focus group discussion to explore their perceptions of media campaigns about physical activity and health. We would like to discuss:-
- Your perceptions of the effectiveness of health and physical activity campaigns.
- The impact they can have on your day-to-day life.
- Your consideration of actual campaign materials.
The focus group will be held in May and will last approximately one hour. In appreciation of your participation, we will reimburse you with a $10.00 gift certificate.
This research project is funded by the Social Sciences and Humanities Research Council (SSHRC).